In order to encourage and promote original design furniture, the most influential September furniture exhibition in the industry, China International Furniture Fair, will set up a special / design furniture pavilion this year to gather civilian furniture, custom furniture, outdoor furniture, children's furniture, and hotels Nearly 80 furniture original design brand manufacturers, such as furniture, present refreshing Chinese boutique design furniture exhibits for domestic and foreign audiences.
Original design has always been a "stubborn illness" in China's furniture industry. Since the mid-last century, China's furniture industry has developed rapidly with the help of foreign trade. The furniture industry has long relied on low labor costs to win the export market. Deterring original design has become a bottleneck hindering the advancement of Chinese furniture. China International Furniture Fair aims to provide the most cost-effective super furniture procurement platform for domestic and foreign buyers, encourage exhibitors to launch original furniture boutiques, and strive to maintain the company's independent intellectual property rights during the exhibition to help companies manufacture existing furniture Create higher value-added products based on the advantages.
The furniture manufacturers selected for the first time in the Fine / Design Furniture Pavilion (Shanghai New International Expo Center Hall W4 ) are carefully selected by the organizers of China International Furniture Fair, from Canada, Malaysia, India, Indonesia, Vietnam, Hong Kong , Taiwan and major domestic furniture production bases, etc., will bring exquisite original design furniture products to the audience during the exhibition, covering living room furniture, bedroom furniture, study furniture, dining room furniture, outdoor furniture, hotel furniture, public place furniture, custom furniture And other furniture products of various categories. The detailed introduction about these companies and products will be assembled in a beautiful brochure before the exhibition to readers.
According to Ms. Zhong Beihong, the project director of China International Furniture Fair, the organizer of the exhibition has been committed to promoting the development of Chinese furniture original design and national brands, hoping to use the huge influence of the exhibition in the domestic and foreign furniture markets to provide furniture design companies and brands for domestic and foreign furniture manufacturers. Provide opportunities for in-depth communication and market inspection, encourage enterprises to produce products with higher added value, and use the exhibition platform to enhance their brand image and value. On the scene of the 2010 exhibition, China International Furniture Fair directly touched on the important topic of Chinese original design in the form of an exhibition peak forum. Leaders from the China Furniture Association and brand founders, designers, and entrepreneurs gathered together to propose Chinese furniture original design. Valuable comments. In the future, the exhibition will continue to increase the promotion of original design brands and high-quality furniture production enterprises, hoping that with the joint efforts of associations and enterprises, foreigners will change the bad impression of low-level, homogeneous and cheap Chinese furniture products To exhibit the most cost-effective Chinese furniture products to the world.
About China International Furniture Fair: As one of the top three furniture fairs in the world after the Milan Furniture Fair in Italy, the China International Furniture Fair, one of the world ’s top three furniture fairs, is held in Shanghai, China with more than 2,000 exhibitors every September The curtain opened, showing you exhibits covering all major areas of the furniture industry. The exhibition will also host China International Office Furniture Exhibition, China International Home Furnishings Exhibition, China International Cabinet Exhibition, China International Furniture Production Equipment and Raw and Auxiliary Materials Exhibition, and China International Furniture Accessories and Materials Exhibition. The 17th China International Furniture Fair 2011 will be held at the Shanghai New International Expo Center from September 14th to 17th .
About the organizer:
About China Furniture Association: It is a national industry organization voluntarily formed by the production, operation, scientific research, teaching and other enterprises and social organizations and individuals of the Chinese furniture industry and related industries. Its business is guided by the National Light Industry Association. The association represents the interests of the industry, reflects the wishes and requirements of the members, serves the member units, safeguards the legitimate rights and interests of the member units, conveys the government ’s intentions, and serves as a bridge and link between the enterprise and the government.
About Shanghai Bohua Exhibition Co., Ltd . : Shanghai Bohua International Exhibition Co., Ltd. is a member of UBM Asia. It is a Sino-foreign joint venture jointly established by Shanghai UBM International Exhibition Co., Ltd. and UBM China Co., Ltd. At present, the company hosts 8 major series of exhibitions each year, including furniture, yachts, pharmaceuticals, building materials, hotels, food, cleaning, lighting and other eight fields, involving 34 international exhibition activities, with a total exhibition area of 480,000 square meters, including furniture exhibition, The pharmaceutical exhibition, yacht exhibition, and hotel supplies exhibition have become the leading professional events in the industry in Asia, attracting a large number of exhibiting companies and buyers at home and abroad to come to communicate, negotiate and purchase.
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