Fuyou Chen Jijin: 2012 main attack on the hardwood home improvement market brings new opportunities

[Interview background]

Organized by China Wood and Wood Circulation Association, China Wood and Wood Circulation Association Professional Committee on Wood Doors and Windows, and China Wood Door Industry Expo Co-organized by Top 30 Double Commitment Enterprises in China, on February 20 in Beijing Agricultural Exhibition Hall. Grand opening. The exhibition attracted a number of well-known wooden door companies to sign up to participate, and got the National Committee of Industry and Commerce Furniture Decoration Chamber of Commerce Steel and Wood Door Committee, the National Federation of Industry and Commerce Real Estate Chamber of Commerce, the German Wooden Door Association, the Japanese Wooden Door Association, Liaoning Province Furniture Association Door Industry Strong support from the committee and other organizations.

In order to carry out a higher-end, three-dimensional report on the Expo, SouFun jointly organized a number of well-known mainstream media to conduct a full range of interviews and reports on this Expo. The most comprehensive and true industry development information.

Interview guests: Fuyou Wood Chairman Chen Jijin Interview time: February 20, 2012 Reporter: SouFun home network Wu Yaqin [Interview Record]

Reporter: Hello, Mr. Chen. First of all, the first question is to ask you, what new products, or some new design ideas, will be brought to you by this exhibition?

Chen Jijin: This time I was mainly building home improvement furniture. This is a new banner behind us.

Reporter: What expectations did you hold for this exhibition?

Chen Jijin: This exhibition is mainly held in Beijing, this exhibition, I was through the show this platform, the most important thing is to build a brand.

Reporter: Is it possible to take a glimpse of some of the new consumer trends of our consumers from the products you launched this time?

Chen Jijin: I feel that after the entire consumer trend, I will continue to develop in the direction of the whole wood. There are also multiple models.

Reporter: It is said that 2012 is a very bad year for the home industry. What do you think of the next development trend of the wooden door industry for you?

Chen Jijin: Although the market is very depressed, I am quite confident. Because we are now not only doing hardcover rooms, there are cooperation with such large real estate companies as Wanda and Jiangsu Xincheng. Although they have reduced the amount of development, they are now upgrading their hardcover. Therefore, they used to be semi-finished products. Now that they are all finished products, I am not very worried in this regard. Instead, they are an opportunity for us.

Reporter: What was the performance of Fuyou Wood's performance last year?

Chen Jijin: Domestic sales last year were more than 150 million, and there are still a lot of exports.

Reporter: This harvest is still very big. Finally, we will immediately come to the “3•15”. What promises will the Fuyou Wood Company bring to consumers on “3•15”?

Chen Jijin: I'm still an old saying. I use good faith to win with quality.

Reporter: Thank you, President Chen. Thanks for accepting our interview. I hope that we will become more and more successful in the future.